CASE STUDY · RED BARN MARKET
22% MORE WEBSITE VISITS FOR A 10-STORE MICHIGAN CONVENIENCE CHAIN
Convenience store chain · 10 Michigan locations · Plan: Website
+22%
WEBSITE VISITS YEAR OVER YEAR
60%
OF TRAFFIC FROM GOOGLE SEARCH
+15%
TIME ON SITE
THE CHALLENGE
Red Barn Market has ten stores across Michigan. Customers needed to find the nearest location, see what each store carries and join the loyalty program, and job seekers needed a way to apply.
WHAT WE DID
- Built a fast, mobile-first site in the brand's red and yellow
- Created a store locator for all 10 locations
- Added pages for the RBM Loyalty program and job openings
RESULTS
- 10,812 visits in the last 12 months, up from 8,862 (+22%)
- 6,543 visits from Google search, up 7%
- Average engagement time up from 41s to 47s, and page interactions up 29%

THE WEBSITE WE BUILT

GOOGLE ANALYTICS, LAST 12 MONTHS VS. THE YEAR BEFORE
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